If you are tired of depending on Amazon KDP and other self-publishing platforms to get your books into the hands of the customer… frustrated with unpredictable account reviews… or simply ready to build a publishing business that YOU fully own, control, and profit from — this book is your blueprint.
Own Your Publishing Platform is a transformational guide that shows you exactly how to build your independent, automated, global publishing company using Lulu Direct + your own website (Wix, Shopify, WooCommerce).
No gatekeepers. No inventory. No restrictions. No sudden account terminations.
Just a clean, powerful system that prints, fulfills, and ships your books worldwide — while you retain 100% control and keep the bulk of the profits.
Inside this book, you will learn a complete, actionable system used by modern publishers to build real publishing houses, not just “upload-and-hope” author pages. You’ll discover how to launch a publishing platform that grows even when you’re asleep, using automated POD workflows, global shipping hubs, and a professional brand identity.
This is the most comprehensive step-by-step roadmap available today for independent publishing entrepreneurs — covering everything from setting up Lulu Direct, preparing manuscripts and covers, building a high-converting website storefront, organizing your catalog, pricing for maximum profit, using public-domain content legally, forming a U.S. or U.K. company, activating payment gateways, and scaling into a full publishing empire.
But you must know this upfront:
It is for serious people.
For builders.
For creators and entrepreneurs who want to own their platform, not rent space on someone else’s.
It is for those who desire to create a publishing business, not just publish a single book.
It is for those who want to build a generational asset — a catalogue, a brand, a company that grows in value over time.
If you want shortcuts, hacks, or “get rich quick” tricks, this is not for you.
If you want a real business, built with real infrastructure, real systems, and real ownership — welcome.
• The New Publishing Revolution
Why POD is transforming the entire industry n Your Publishing Platform -
• The Two-Pillar Publishing Model
How Lulu Direct + Your Own Website create a powerful, automated publishing engine
• Setting Up Lulu Direct Correctly
How to upload your manuscripts, covers, formats, and create print-ready projects
• Preparing Professional Interiors & Covers
Trim sizes, margins, typography, cover templates, print specs — everything you need for bookstore-quality books
• Choosing & Setting Up Your Domain Name
How to build a credible brand identity and connect it to your website
• Building Your Publishing Website
Wix, Shopify, or WooCommerce — step-by-step instructions to create a clean, high-converting storefront
• Integrating Lulu Direct for Hands-Free Fulfilment
Automated printing, packaging, and global shipping without touching a single book
• Listing Books That Convert
How to write powerful product pages, descriptions, mockups, and catalog layouts
• Publishing Public Domain & Original Content Legally
Worldwide copyright rules and how to avoid legal mistakes
• Forming a U.S. or U.K. Company (LLC/Ltd)
How to get your EIN, set up Stripe, Wix Payments, Shopify Payments, and accept global payments
• Pricing Strategies for Maximum Profit
Paperback, hardcover, PDF, flipbook, audiobook, and bundle pricing models
• Marketing Your Publishing Business
Modern marketing systems that drive consistent sales without stress
If you follow this blueprint, you will have a complete, functioning, automated publishing platform that sells globally — and belongs entirely to you.
Instant, printable, downloadable version you can read on any device.
A premium interactive online reading experience. A flipbook lets the reader turn digital pages with a smooth, realistic page-flip animation, just like reading a physical book online. (Link to Flipbook will be provided.)
All sales are final.
Because this is a digital product, it cannot be returned, exchanged, or refunded once purchased.
